The Exclusive CRO Platform for the Operators Network

The only CRO benchmarks purpose-built for ecommerce operators, from the only Shopify Plus Certified CRO platform. 100% free and built exclusively for the Operators Network.

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What's a good conversion rate for my brand?

Don't be that brand using someone else's CVR as your benchmark because a podcast (not Operators, ofc) said so, or that apparel brand chasing their own BFCM peak during their summer slump.

Dusty CRO orthodoxy keeps brands distracted by metrics that belong to someone else (or that are entirely made up).

CRO in ecommerce varies throughout the year. And those variances are driven by your catalog, your customers, your offers and promos, and a lot of other factors.

We built this resource specifically for the Operators network. Use it as a guidepost for your brand's CRO efforts.

Every metric, every industry, every month

All 28 verticals side by side. Each bar is the median brand for the metric and month you pick. Click a bar to open that vertical in full below.

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Select a time of year

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Every metric over time

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What is a good conversion rate for my brand?

Request your free store audit today. You’ll get a personalized, actionable scorecard plus benchmarks specific to your store. Our experts will share this with you in a complimentary 1:1 30min workshop.

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The Exclusive CRO Platform for the Operators Network

What's a good conversion rate for my brand?

Every metric, every industry, every month

Every metric over time

What is a good conversion rate for my brand?

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