Shopify A/B
testing beyond
your wildest theme

Unleash your store’s profit potential with the first CRO platform purpose-built for Shopify
Select...
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
We're the first testing app to be Shopify Plus Certified
Read the press release

Trusted by thousands of top-performing brands

$5.3B
GMV of merchants
2.1B
Sessions analyzed
+21.7%
Median CVR lift
YOUR STORE’S
CRO COPILOT
Launch high-impact split tests, unlock insights, and take the guesswork out of optimization.
A quote symbol

With Shoplift, I'm able to launch tests within minutes. It’s so easy to get started, even for non-experts. And the detailed analytics really help me understand what’s working, and what isn’t.

Jessica Lee
Jessica Lee
Founder & CEO, Modern Citizen
Take control of your Funnel
Break free from expensive design & development work, so your team can iterate faster.
A quote symbol

While other CRO tools promise a lot, it comes with a hidden cost of lots of design & dev time. Shoplift is the only tool that gives our marketers what they need right out of the box.

Lee Bissonnette
Chief Digital Officer, Marc Fisher Footwear
Work with Shopify, Not AGainst It
No more wrestling with buggy third-party code editors, messy workarounds, and fragile CSS.
A quote symbol

We've worked with every major A/B testing tool and Shoplift offers by far the best combination of performance and simplicity. It feels like a natural extension of Shopify, rather than a clunky add-on or workaround.

Jonathan Pennington
Jonathan Pennington
Founder of Bonshore
Shoplift's makes it easy to create A/B tests.

Build your test directly in Shopify

Easily duplicate and then edit variants within the Shopify Theme Customizer. Add blocks, sections, templates — even app blocks. Go even further by injecting your own Liquid or Javascript.
Request a demo

or Lift Assist
will build it for you

Lift Assist™ analyzes millions of shopper sessions to recommend what converts and automatically generates features like countdown timers, sticky carts, inventory indicators, and more. It’s like jailbreaking your theme.
Request a demo
Shoplift's testing parameter settings.

Personalize

Shoplift dynamically adapts your store based on user behavior, geo, channel, device, and more.
Automatic cohort segmentation: recognize unique behaviors to identify trends as they happen.

Analyze

612 analysis parameters–with purchase type detection and 1:1 Shopify order matching–provide unparalleled accuracy and precision.
Shoplift’s advanced machine learning models predict statistical significance in real-time, so you get results faster.
Shoplift's channel performance dashboard.
Shoplift's Test insight inside the dashboard.

Iterate

Instantly implement winning tests with one-click “Apply Variant.” No more wasted time reverse-engineering tests in site code.
Fine-tune experiences for every segment of your audience using test insights to discover new areas of opportunity.

All The Power
None of the BullS#!T

No page flicker or page
speed issues
Built for global commerce, with support for 130+ currencies
Compatible with Github workflows
Compatible with GA4, Hotjar, and other popular analytics tools
Translation symbol
Integrates with Shopify Markets and Translate & Adapt

“Hands down, the best A/B testing app on the market for Shopify. So easy to use, without any setup headaches like you might get with other apps.”

Joseph Lam
CEO & Co-founder of Parents Are Human

Shoplift Success Stories

Ursa Major products

Ursa Major's formula for success: Growing AOV without sacrificing brand integrity

Skincare megabrand Ursa Major knew growing their AOV couldn’t come at the cost of their brand’s carefully curated customer experience. With Shoplift’s seamless Shopify integration, their data-backed tests boosted AOV by 4.3% without compromising site performance or brand standards.
Read more
+4.3%
AOV Growth
+5.2%
RPV Increase
cobra puma golf shoplift case study cover photo rickie fowler

How Cobra Puma Golf's Lean Team Drove 72% Add-to-Cart Growth Through Lightning-Fast A/B Testing

Cobra Puma Golf's lean team leveraged Shoplift's A/B testing to overcome wholesale constraints, achieve lightning-fast test setup, reduce costs by 65%, and drive a 72% increase in add-to-cart rates by making data-driven decisions.
Read more
+72%
Add-to-Cart Rate
-65%
Cost to Test

How SAXX Used Price Testing To Validate Their Premium Positioning for US Market Growth

When tariffs threatened margins on 30% of their SKUs, SAXX needed data to confidently raise prices. Shoplift's price testing feature let them test a 10% increase across one product collection. Results showed no conversion impact, giving SAXX confidence to roll out pricing changes company-wide months earlier than planned.
Read more
2%
Gross margin improvement
&Collar model posing

How &Collar reclaimed millions of dollars in growth from legacy CRO bog

When fast-growing menswear brand &Collar realized that their legacy CRO platform was causing them to leave millions of dollars on the table with their leaky acquisition funnel, founder Ben Perkins switched to Shoplift. As a result, he didn’t just speed up testing—he revolutionized &Collar’s CRO strategy, leading to a 20% lift in revenue per visitor in mere weeks.
Read more
+20.7%
RPV Improvement
-95%
Cost to Test
Great Jones products

How Great Jones cut down test setup and modernized their CRO

When popular kitchenware maker Great Jones sought more conversions from their demand generation and partnerships funnels, they needed a platform that was as nimble as their small team. Jeannie O'Reilly, Head of Growth & Analytics, onboarded with Shoplift and they were running A/B tests within days.
Read more
+21.2%
CVR Improvement
+16.1%
ROAS Increase
Shoplift logo
Copyright ©2026 Plurality Digital, Inc.
Twitter/X linkLinkedIn linkShopify link
Close Cookie Popup
Cookie Preferences
By clicking “Accept All”, you agree to the storing of cookies on your device to enhance site navigation, analyze site usage and assist in our marketing efforts as outlined in our privacy policy.
Strictly Necessary (Always Active)
Cookies required to enable basic website functionality.
Cookies helping us understand how this website performs, how visitors interact with the site, and whether there may be technical issues.
Cookies used to deliver advertising that is more relevant to you and your interests.
Cookies allowing the website to remember choices you make (such as your user name, language, or the region you are in).